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The 90-day growth plan

A week-by-week plan to grow a small business in short, measured cycles. Each week has a goal, a few actions, one way to use AI, one indicator and one deliverable. Plan for 3 to 5 hours per week and a 30-minute weekly review with your team.
Days 1–30 · Diagnosis and foundations
Review the last 12 months: sales, margins and top customers.
Collect customer feedback through short interviews and reviews.
Analyse competitors and the market.
Set three measurable goals and a 90-day roadmap.
Days 31–60 · Offer, acquisition and conversion
Simplify and reposition the offer.
Review prices and margins.
Set up a first acquisition channel.
Test a second channel with a small budget.
Improve how leads turn into sales.
Days 61–90 · Organisation, retention and steering
Build customer retention and repeat purchases.
Automate two repetitive tasks.
Clarify team roles and procedures.
Review results against the Week 4 goals and plan the next cycle.
Want the same structure with fill-in worksheets in English? The Business Launch System includes a 90-day action plan.