Alternatif Business

Alternatif Business Library · Worksheet pack · Marketing & Branding

Marketing Worksheets
Printable sheets to plan and boost your campaigns

Printable sheets to plan and run marketing campaigns: product and service sheets, customer persona, sales argument, campaign brief, channel plan, content calendar, budget tracker, event checklist and campaign results report — with guidance, a worked example and blank templates.

  • Present Product, service and sales argument sheets.
  • Understand and plan Personas, campaign briefs and channel plans.
  • Execute and measure Content calendar, budget, events and results.

One-time payment · Instant download · Secure checkout with PayPal

Marketing Worksheets cover
26illustrated pages
6tools explained step by step
3classic frameworks explained
$19one-time, instant download

What is inside

2 parts, 6 practical tools.

This pack explains the main types of marketing sheets and provides blank templates for planning and running campaigns. Each guide includes a worked example from one running case, an AI prompt and mistakes to avoid. For a full marketing audit, see The Marketing Audit.

  1. 1

    Sheets that present and persuade

    Product, service and argument sheets.

    Product and service sheets · The customer persona sheet · The sales argument sheet

  2. 2

    Planning and measuring campaigns

    Brief, channels, calendar, budget and results.

    Campaign brief and channel plan · Content calendar, budget tracker and event checklist · The campaign results report

Every tool follows the same structure

What it isplain languageUse it whenthe right momentVisualdiagram or tableHow to apply itnumbered stepsCaseCedar & Sage LandscapingAI promptready to pasteWatch outcommon mistakes

Frameworks and real examples

The classics, explained and applied.

Each book connects its practical tools to the well-known models behind them, and shows how real companies applied the same ideas.

Classic frameworks

SMART objectivesContent calendarUTM parameters

Real-world examples

Coca-ColaRed Bull

Bonus

A 2-page printable cheat sheet with every tool, the method and the checklist.

One case, start to finish

Follow Cedar & Sage Landscaping through the whole book.

Cedar & Sage Landscaping designs and maintains gardens in Fort Collins, Colorado, with 24 employees. Owner Ryan Mitchell wants to promote a new water-wise garden design service as the region faces water restrictions. Marketing was handled informally between projects. The pack follows the spring campaign planned with printable sheets.

employees24
spring campaign budget$18,000
water-wise design projects targeted40
channels considered6

Before you decide

Who is it for?

Ideal for

  • Small business owners doing their own marketing
  • Marketing coordinators and assistants
  • Agencies preparing client campaigns

Not ideal for

  • Readers seeking advanced analytics or marketing automation setup
  • Large brands needing full brand guidelines
Marketing Worksheets

Instant access

Marketing Worksheets

  • Marketing Worksheets · 26-page illustrated PDF
  • 6 tools, each with a visual, steps, a worked example and an AI prompt
  • A complete printable checklist
  • Worksheet: Product / service sheet planner
  • Worksheet: Customer persona
  • Worksheet: Sales argument sheet
  • Worksheet: Objection handling
  • Worksheet: Campaign brief
  • Worksheet: Channel plan
  • Worksheet: Content calendar
  • Worksheet: Budget tracker
  • Worksheet: Event checklist
  • Worksheet: Campaign results report
  • The whole method summarized on one page
  • 3 classic frameworks explained (origin and use)
  • Real-world examples: Coca-Cola, Red Bull
  • Bonus: 2-page printable cheat sheet
$19USD · one-time payment
Buy now · $19.00Add to cart

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One-time payment of $19 USD. Card or PayPal balance.

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  • Help within 1 business day

Digital file delivered instantly. See the refund policy.

Questions

Before you buy

What format is it?

An illustrated PDF of 26 pages (A4), designed to read on screen or print. Worksheets and checklists are included at the end.

How is it delivered?

Right after payment through PayPal you get a private download page, or we email you the link, usually within a few hours. Problems: contact@aydi.ma.

Is it in English?

Yes. All library titles are written in clear, international English.

Is the case study real?

Cedar & Sage Landscaping is a fictional business with consistent figures, built so you can follow every example step by step. The book also includes short, publicly documented examples from well-known companies.

What is the cheat sheet?

A 2-page printable summary (A4 landscape) of every tool, the 7-step method, the classic frameworks and the checklist, delivered with the book.

Can I use it with my team or clients?

Yes, you can apply the methods and print the worksheets for your team and clients. You may not resell or share the file itself.

What is the refund policy?

Sales are final once downloaded, except if a file is damaged and cannot be replaced within 3 business days, if you were charged twice, or if the product is substantially different from its description. Ask within 14 days.

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Marketing Worksheets$19
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