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Module 5 of 6 · The AI entrepreneur mindset

Ethics and responsibility

Using AI for clients brings real responsibilities: their data, their customers' data and their reputation. A simple, written responsible-use policy protects everyone and becomes a selling point.

About 40 min · Free · No sign-up

Data you never paste

Some information should never go into a public AI tool without a clear agreement and the right settings: passwords, bank details, health information, identity documents and confidential contracts. When in doubt, anonymise: replace names and numbers with placeholders.

Check the tool's settings

Many AI tools let you turn off the use of your conversations for training, and business plans often offer stronger privacy terms. Read the data section of each tool you use for clients and note your settings.

Honest claims and disclosure

Do not present AI-generated reviews, testimonials or photos of people as real. Tell clients which parts of your work are AI-assisted, and follow platform rules where disclosure is required.

Copyright and image rights

Check the usage terms of image and music generators, avoid imitating known brands, characters or artists, and get written consent before using a real person's face or voice.

Example

A one-page policy

Approved tools and their settings · Data that is never shared · How client data is stored and deleted · Human review before anything is published · How to report a problem.

Prompt to try

Replace the [brackets] with your own details and review the result before using it.

Draft a one-page responsible AI use policy for my service business. Services: [list]. Tools: [list]. Include: approved tools and settings, data I never share, human review rules, disclosure to clients, storage and deletion of client data. Plain language, under 350 words.

Exercise

Write your one-page responsible-use policy.

Check your understanding

Q1 What should you do with sensitive client data before using an AI tool?
Q2 Is it acceptable to publish AI-generated customer testimonials as real?
Q3 What do you need before using a real person's voice or face?

Go further

Turn the idea into a business.

The Business Launch System helps you test it and set it up. The Self-Funding Client System helps you find clients. Both are fill-in Word systems.

Business Launch System cover: fill-in Word modules and illustrated quick-start guide