Brief, draft, review, deliver
Every job follows four steps. Brief: collect what the client wants, audience, examples and constraints. Draft: generate with your prompt templates. Review: apply your checklist. Deliver: send with a short note on what was done.
Prompt templates per service
Write one template for each service you sell, with placeholders for client details. Improve it after every job. Your templates become your intellectual property.
A quality checklist
Use the same checklist every time.
- Facts and figures verified
- Client voice and terminology respected
- Brief fully answered
- No promises the client cannot keep
- Formatting ready to use
Track time per job
Note how long each step takes. You will see where to improve and whether your prices are right.
Example
Newsletter workflow
Brief: client notes + last issue (10 min). Draft: template prompt (10 min). Review: checklist + edits (20 min). Deliver: formatted in the email tool, sent for approval (10 min).
Prompt to try
Replace the [brackets] with your own details and review the result before using it.
Create a reusable prompt template for this service: [service]. Include placeholders for client name, audience, tone, examples and constraints, the output format, and a final self-check the AI must do before answering.
Exercise
Write your delivery checklist.

