Who buys it
Businesses with an email list they rarely use: shops, clinics, training centres, B2B suppliers.
What you deliver
- A newsletter template and editorial line
- 2–4 issues per month
- Subject line tests and a monthly report
How to deliver it, step by step
- Audit the list and past emails.
- Define the editorial line and sections.
- Draft each issue from the client's news and expertise.
- Send with an email tool and test subject lines.
- Report opens, clicks and replies monthly.
Tools to start with
See alternatives in the AI tools directory.
Validate demand before selling
Offer the service to two or three businesses at a pilot price and measure the result before and after (time saved, calls, replies, sales). Use our guide Validate an AI business idea in 30 days.
How to charge
$150–500/month. Combine a one-time setup with a monthly plan when the service needs updates. Test your numbers in the financial simulator and read how to price an AI service.
Indicators to track
- Open rate
- Click rate
- Replies and sales attributed to emails
Common mistakes and risks
- Sending to contacts who never agreed to receive emails
- Only promotional content
- No unsubscribe link
Starter prompt
Replace the [brackets] with your details and review every output before it reaches a client.
Write a 250-word newsletter for [COMPANY] with a short news item, one useful tip for [AUDIENCE] and an offer: [OFFER]. Then suggest three subject lines.
